Flip Shelton is a writer, presenter, broadcaster, muesli maker and mum. Her third cookbook, co-authored with Michael Carr-Gregg, Smart Snacks, and published by Penguin, was released in February 2019 and she is working on her next book. For the last twenty years, Flip has been, and continues to be a passionate student of yoga and balances this with her new love - cross-fit! She can often be heard on various radio stations across Australia talking about food and fitness.
Flip is on the steering committee for the not-for-profit organisation SugarbyHalf and is very involved in her son’s primary school sitting on the School Council, Tuckshop Working Group and Events, Marketing & Fundraising Sub-committee.
Flip has had three cookbooks published and is currently working on her fourth. Flip’s forte is using everyday ingredients to create naturally sweet snacks and nutritionally dense meals in simple recipes.
Green (Hardie Grant, 2002) quickly sold out.
Veg In (Wakefield Press, 2011) won best Australian Vegetarian Cookbook for 2011 at the Worldwide Gourmand Worldwide Cookbook Awards.
Smart Snacks (Penguin Random House, 2019) with Michael Carr-Gregg.
She has also published six children's books and a compilation of break-up letters (with Kate Langbroek).
Flip has written for TV Week and Australian Triathlete and contributed regularly to the Herald Sun's food, travel, TV and opinion pages (including her own column). She has written many articles for The New Daily.
Over 20 years, Flip has presented or appeared on numerous programs, including:
- Huey's Cooking Adventures (180 episodes).
- Good Morning Australia with Bert Newton (4 years).
- Surprise Chef (3 seasons with Aristos and Herbie).
- Sunrise (All-Stars with Greg Cary and Kochie's Angels).
- Go For Your Life.
- Lifestyle Café.
- The Morning Show.
For ten years, Flip talked about food on 3RRR's "Eat It" with Cam Smith, and The Breakfasters (with Kate Langbroek, James Young, Chris Hatzis, Fee B2, Sam Pang and Tony Wilson), waaaay before Melbourne’s food obsession had gone mainstream.
She then spent seven years talking about TV on 3AW daily with Neil Mitchell and Weekends with Denis Walter; as well as 4BC's morning (Greg Cary), afternoon (Peter Dick) and weekend (Ian Maurice) shows.
For the last two decades, Flip has talked about food and fitness on every radio stations on both the AM and FM Bands across Australia hoping to inspire everyone of any age to improve their food choices and increase their appreciation of food – one mouthful at a time!
Flip co-hosted "Summer Feast" on Saturdays on 3AW with Darren James and Kevin John for five weeks in 2016/17; 2017/18 and 2018/19.
Flip is currently chatting on 774 Weekends Program with the irrepressible and inquisitive Libbi Gore.
From 2001, Flip searched in vain for muesli she liked. When she began training for 'Ironman' events (3.8 km swim, 180 km bike ride, 42 km run) her need for food for energy and recovery became critical. Sick of waiting for a 'big' brand to get muesli right, Flip decided to do it herself.
In February 2006, she launched her own natural muesli range.
Today, as a parent and business owner, food is just as important to Flip. She's learnt that no matter what your age or occupation, you need a delicious and nutritious breakfast to get the most from yourself.
To this end, Flip has made it easy to 'eat like a king at breakfast' (an ancient yogi philosophy she subscribes to). Her natural breakfast range now includes six mueslis (including a gluten-free blend) and a five-grain porridge. And there's more on the way!
See The history of Flip's muesli to learn more.
Flip is mum to 10-year old Harvey. They love cooking together and Harvey is currently creating a new muesli blend and is busy taste tasting his unique ingredient combinations…which includes a teaspoon of Vegemite!
Other bits and pieces
Flip completed a certificate in Teaching Mindfulness to Children Levels 1 & 2 run by Anne Love at The Australian Yoga Academy (2019). She also attended a Workshop on Nutritional Psychiatry at Deakin University by Professor Felice Jacka - which was a mind blowing experience – for all the right and wrong reasons. In 2020 Flip plans to complete a Diploma in Yoga Teaching.